The Story of Meraki Floral Company

Emily Buckley

Editor In Chief

On a quiet corner in the heart of downtown Logan, a small business has grown into a beloved community staple thanks to hard work, a creative spirit, and a deep desire to bring joy to others.

Haily Larsen, a natural entrepreneur with a creative flair, previously had a cake decorating business called Howie’s and Co., where she found joy in baking and decorating hundreds of beautiful cakes for special occasions. In 2019, Haily had the opportunity to expand her creativity by purchasing a flower shop on Center Street. She took a leap of faith and bought the business — a decision that would change her life and the lives of many in our community.

With a new chapter ahead, Haily renamed and rebranded the business as Meraki, a Greek word that means “to do something with passion, creativity, and love.” It can also be translated as “leaving a piece of yourself ” or “doing something with pride and care.” The name captures Haily’s approach to her business perfectly. Every flower arrangement and curated gift reflects care, intention, and a personal touch that resonates with her customers.

When Haily launched Meraki in October 2019, she never could have imagined what the coming months would bring. Just as she was getting her footing as a business owner, the COVID-19 pandemic swept across the world. Instead of letting uncertainty derail her dreams, Haily — together with her supportive husband, Kyler, and dedicated team — found ways to adapt and serve her community.

“We started offering small bouquet wraps and free deliveries,” she said. “It gave people a way to say hello and send a little love when they couldn’t be together. Seeing the smiles on people’s faces during such a difficult time was incredibly rewarding.”

Her determination and innovation not only helped Meraki survive, but also allowed it to thrive. Over the years, Meraki has grown into much more than a flower shop. Haily carefully curates unique gift items — often sourced from women-owned and small businesses — adding a personal, handmade touch to everything she offers.

“I’ve always been drawn to detail and creativity,” Haily said. “My great-grandma had a flower shop, so I think it runs in my blood.”

Haily shares the credit for Meraki’s success with her team as they work to create meaningful products for customers. “My team is like a family — they share my passion for bringing joy and creating something beautiful.”

A New Home with History

In 2022, Meraki moved into its current location — a beautifully restored historic building that once housed a Sinclair gas station. With its vintage bay doors and prime corner location, the space perfectly reflects Meraki’s unique charm.

“I had my eye on this building for years,” she said. “When it became available, it felt like the perfect place to grow our business and serve the community.”

The new space has become a gathering spot for locals. Haily frequently collaborates with local businesses, hosting food trucks and special events featuring Yoder’s Donuts, Wongs Dumplings Steamers and Streamers, and others.

“The community support has been amazing,” Haily said. “I’m so grateful for how everyone has embraced us.”

A Creative Vision for the Future

Although Meraki is already a community favorite, Haily is always dreaming bigger.

“I’d love to expand our space and bring in more curated items,” she said. “There’s so much potential here, and I’m excited to see where we can go.”

For Haily, Meraki is more than a business — it’s a way to connect with others, express her creativity, and make a difference in people’s lives. Whether designing flowers for weddings or funerals, thoughtfully curating gift boxes, or simply brightening someone’s day with a bouquet, Haily pours her heart into everything she creates.

“I just love taking care of people,” she said. “When I see someone’s reaction to their wedding flowers or a gift box, it’s the best feeling. It’s why I do what I do.”

Haily’s story is a testament to the power of passion, resilience, and creativity. In her hands, Meraki Floral Company isn’t just a shop — it’s a place where beauty, soul, and community come together to create something extraordinary.